Document Type : Original Research Paper
Author
Manipal University Jaipur
Abstract
The transformation of post-industrial mining sites into heritage tourism destinations represents a growing global trend, yet remains underexplored in India. This paper investigates the repositioning potential of Dhori, Jharkhand—a site with dual significance as a devotional landmark and a post-mining landscape—through the application of two established competitiveness frameworks: Dwyer & Kim’s Integrated Destination Competitiveness model and Porter’s Diamond Model. Drawing from a robust dataset of 441 stakeholder responses and employing perceptual mapping, cluster analysis, and ANOVA, the study identifies key strengths in cultural identity and community engagement, contrasted by critical weaknesses in interpretive infrastructure, service integration, and institutional coordination. Comparative analysis with national (Kenapara, Raniganj) and international (Ruhr Valley, Wieliczka Salt Mine) case studies further underscores the structural and narrative gaps Dhori must address. The findings inform a phased strategy—short-, mid-, and long-term—accompanied by a data-driven Competitiveness Monitoring Toolkit grounded in nine thematic criteria. The study contributes an India-specific empirical model for post-mining tourism transitions, highlighting how dual-identity sites can achieve competitive positioning through integrated cultural, environmental, and economic strategies.
Keywords
- Post-mining tourism
- Destination competitiveness
- Dwyer & Kim model
- Porter’s Diamond
- Sustainable heritage reuse
Main Subjects
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